Blush is probably the one type of makeup that can
wreak major havoc. Apply it right, and the wearer looks glowing
and healthy. Apply it wrong, and she looks like she just wandered
out of a circus tent.
There a few different types of blush: powder, cream
and gel or liquid. Powder can work on all skin types. Cream blushes
are generally best for those with normal or dry skin, as the emollient
texture can be problematic for oily-skinned women. Gel or liquid
blushes can work on normal to oily types; women with dry or mature
skin should avoid these, however, as they tend to emphasize lines
and flaky patches.
As a general rule, fair-skinned women will look
best in bright pinks; medium skin tones can wear red well; peach
or apricot shades are most flattering on olive skin; and dark skin
should stick to violets or deep pinks.
How to Apply: Powder Blushes
- Look into a mirror and smile, so you can see the apples of your
cheeks.
- Dip a loose-bristled angled brush (densely-packed bristles tend
to pick up more product, which means you might apply too much)
into the product and then tap the brush against a hard surface
or blow gently on it to remove excess product.
- Apply the blush to the apples of your cheeks and use a circular
swirling motion to blend it, following the natural line of your
cheek bone from the apple back into the hairline.
- If it looks too heavy, apply a very light dusting of translucent
powder over it.
- There shouldn't be an obvious line; rather it should look like
a natural, sheer wash of color.
How to Apply: Cream or Gel Blushes
- Smile to see where the apples of your cheeks are.
- Lightly dot a dime-sized amount of cream or gel blush on the
apple of each cheek. With these formulas, it's best to use less
and add more if you need it. Gels and liquids are particularly
difficult to fix if you overdo it, and you don't want to end up
having to start all over again.
- Using your fingertips, gently pat – don't rub – to blend the
color up and outwards, following the natural line of your cheek
bone to your hairline. If you're using a cream blush, you can
also use a sponge or brush to blend.
- If you're working with a gel or liquid formula, you need to
work very quickly to blend properly, as they tend to dry almost
immediately.
- If you overdo cream blush, gently blot – don't rub, you'll smear
the color – with a tissue.
 
Tips:
- Always apply blush the way you would apply foundation and concealer:
in bright or natural light.
- If you're new to blush, start with powder versions, as they're
easier to blend.
- Once you get the hang of it, you can begin experimenting with
other formulas.
- The brighter the color, the more skin problems – like dry patches
or blemishes – will show.
- Add a drop of moisturizer to vivid or bright cream blushes to
mute the shade.
- Apply cream, gel or liquid blushes before foundation and after
powder.
- Invest in a good blush brush. The little ones that are packaged
with some blushes are usually poor quality and
don't have a long enough handle to apply the product properly.
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